According to HP’s September 12, 2016 press release, their new line of A3 (A3 generally refers to a paper size of 11″ x 17″) multifunction printers (MFPs) are “designed to disrupt the traditional $55 billion A3 copier category.” According to Enrique Lores, president of Imaging & Printing of HP Inc., “the complexity of traditional copiers makes repair and maintenance too inefficient for our partners and customers. By leveraging our superior printing technology, we can change the status quo with next-generation A3 multifunction printers that improve the overall customer and partner experience while also serving as a springboard for growth in managed print and document services. This is what we mean by reinventing printing.” The announcement comes after HP’s acquisition of Samsung’s printer business in a deal valued at $1.05 billion, the largest print acquisition in HP’s history.
With the new line of A3 MFPs, small businesses will now have access to enterprise grade IT solutions via cloud technology with HP Smart Device Services. The intuitive platform will monitor and diagnose service needs to minimize downtime and cut costs by anticipating the need for ink and toner replacement and parts in need of servicing before they fail. HP has made a major focus on security and claims their new A3 MFPs are the world’s most secure printers. Possessing industry-leading embedded security features the HP PageWide and LaserJet Enterprise are equipped with Sure Start, run-time intrusion detection, and whitelisting and the HP PageWide Pro offers secure boot and firmware integrity checking.
Focusing on giving small businesses access to high-print capacity and price flexibility, the new line of A3 MFPs will offer a range of finishing options, such as in-cave stapler stacker, hole punch, and high capacity staple / stack and booklet makers. The 54 SKU portfolio will include three PageWide platforms and 13 LaserJet platforms. The HP PageWide Enterprise and Pro platforms will make color affordable, along with best-in-class print speeds and lower energy consumption than in-class laser devices. HP PageWide will lower service costs by featuring only three components that may need replacing. The HP PageWide Pro devices and the HP LaserJet Managed MFPs will be available beginning in spring 2017 while the HP PageWide Enterprise devices will be available in fall 2017.
HP’s next generation of technology will result in reduced operation and maintenance costs and will likely cause a major shift in the kind of printers small businesses can afford. For more information about HP’s new line of A3s or any other document equipment, give us a call today. At Superior Document Solutions “our service makes us superior”!